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Foundations of A/B Testing

$99.00

Good A/B testing happens because of good strategy, executing tests well, and organizational buy-in to testing. In this course, you will learn the foundational things you need to know to begin doing good A/B Testing. This is the perfect course for someone that is new to Experience Optimization and wants to learn some of the foundational concepts to level up their knowledge.

Good A/B testing happens because of good strategy, being able to execute the tests well, and because the organization is bought into testing. In this course, you will learn the foundational things you need to know to begin doing good A/B Testing. This is the perfect course for someone that is new to Experience Optimization and wants to learn some of the foundational concepts to level up their knowledge.

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