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Advanced A/B Testing and Optimization Strategies


Do you want more impactful results with each A/B test you run? Do you want split tests that generate larger lifts? Do you want gains that have real impact on revenue for your business?

In this course, you will learn the advanced conversion rate optimization strategies used to generate massive gains on test after test.

Strategize before you use advanced strategies

  • How do I identify the biggest opportunities and know where to run tests?
  • How can I estimate the potential impact and value of my tests before I run them?
  • How should I prioritize my tests?
  • How do I get better outcomes with each test?
  • How do I uncover the optimal solution and know what I should test?
  • How do I come up with good variations for my tests?

Advanced A/B Testing strategies for bigger lifts and more winners

  • How can I strategically design my tests to provide the most value per test?
  • How can I get consistently more wins with my tests?
  • How do I avoid running tests that end up losing, testing the wrong things, and guessing?
  • How can I get bigger lifts on the tests I am already running?

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