October 10

Monetizing A/B Test Results

Split test results that don’t show an annualized impact aren’t as good for a number of reasons. Get more buy-in for testing by annualizing your A/B testing results.

This video will help you learn a ton about foundational tests to jumpstart your split testing.

In this video, you will learn several things to improve your testing efforts including:

  • 4 benefits of monetizing your test results
  • 4 inputs into the annualizing formula
  • The exact annualized monetization formula I use on my test results

Testing Theory is where professional testers turn to do better A/B testing and get more conversions.


You may also like

2600 Year Old AB Test

2600 Year Old AB Test

Prospect Theory, Loss Aversion, and A/B Testing

Prospect Theory, Loss Aversion, and A/B Testing
{"email":"Email address invalid","url":"Website address invalid","required":"Required field missing"}

Ready take your optimization to the next level?

The optimization master class by Rhett will teach you everything you need to know to master the experience optimization. Take your A/B testing to new levels as Rhett teaches you the foundational, intermediate, and advanced principles of conversion rate optimization.

>