Data Science and A/B Testing

What is data science? What makes a good data scientist? What does A/B Testing have to do with data science? What is the hierarchy of needs for data science? Learn the answers to all these questions and more as we take a look at how optimization and learning with data is best accomplished with experimentation.

In this video, you will learn several things to improve your testing efforts including:

  • What data science is
  • How A/B Testing fits into the data science hierarchy of needs
  • The relationship between machine learning & AI and A/B Testing
  • What makes a good data scientist

Testing Theory is where professional testers turn to do better A/B testing and get more conversions.