About this course
- Many companies think they should just be running tests and don’t realize the power of building a testing program. - Other companies want a testing program, but they don’t know what it takes to develop one. - Not having a program, or having a program that isn’t built properly severely limits the gains that can come through testing.
- In this course, we will discuss what it takes to build a solid testing program. - I will introduce you to the three pillars of every successful testing program. - I will also show you the stages of evolution that most programs experience.
Companies regularly call winners that aren't winners and in follow up tests they are surprised to see a winning experience become the loser. The majority of companies incorrectly rely on one measure to interpret results and don't take into the account the other measures for calling a winning experience. When you call an incorrect winner you end up hurting your company by pushing losing experiences. Additionally, Many companies will find a winning experience and then not push that experience live.
In this course, I will show you the measures you should look at to declare a winner and what it looks like to have a balance as you use both metrics and the human element to find and declare a winning experience. I will give you guidance so you don't declare an experience the winner when it actually isn't. I will also give you some strategies for making sure your winning
Without clear process in place, balls get dropped. This leads to delays, missed deadlines, less testing, conflict, finger pointing, and poor testing programs. Testing programs that don't have a clear process never realize how much more they could do with the same resources.
In this course, I will teach you the six things you need to do to establish an exceptional process that will allow the team to succeed as they work together and navigate every step involved in building and executing quality tests.
Companies that don't have the right documentation don't plan as well, don't coordinate as well, and don't gain the value of learning from their tests because they forget what they learned. These companies lose the power of compounding learnings, identifying patterns, and aren't able to accurately prioritize current tests because they lose the insight from previous tests.
In this course, we will cover the eight essential documents every testing program needs and I will teach you the key principles behind each document so you can use documentation as a strategic advantage in your testing program.
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